Hillarys didn’t want their blinds and curtains to be the last thing considered when re-decorating and refreshing a room. They wanted exactly the opposite. So we came up with a line to hang everything on that neatly did the trick:
Make a window. Make a room.
In other words, dress the window beautifully and everything else will follow.
Now all they needed was a new logo and brand identity, a set of simple design guidelines to follow and a suite of inspirational brochures, all designed to reflect the confidence of their exciting new claim.